Graphic illustrating the sales funnel, splitting into three distinct, glowing digital marketing payment models: CPA (Cost Per Action represented by a checklist), CPL (Cost Per Lead represented by an email form), and CPS (Cost Per Sale represented by a shopping cart with money).
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CPA vs. CPL vs. CPS: Choosing the Right Model for Your Campaign

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CPA Marketing: Why Your Campaign is Bleeding Money (And How to Fix It!) Let’s face it: getting your affiliate program […]